Live and Breathe Through Your Sales Team

Listening to: Doogie Howser running SQL scripts

Anyone who has started a company will know the you live or die based on the success
of your sales team. I found a pretty
good outline
of the sales cycle I am familiar with:

  • Understanding the Market

  • Understanding the Offering

  • Finding likely customers

  • Prospecting

  • Initial discussions

  • Engagement

  • Managing  the Sales process – External Sale

  • Managing the Sales process – Internal Sale

  • Handling the Competition

  • Qualification

  • Handling Objections

  • Demonstrating capabilities

  • Negotiation

  • Closing the Sale

  • Handing over the delivery team

  • Managing  the post sale

  • Account Management

  • Extending the footprint

  • Managing the support and services revenues

I have found that the key steps are often the 1st two because understanding what you’re
selling and to whom makes everything else much much easier.

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